Category: Social Media Marketing

When you have a tech announcement to make, be certain that you’re getting maximum exposure.

Your mobile technology news release needs to be seen by the largest amount of targeted traffic to make sure that it is seen by the right people who will actually act on what they see. That’s where Mobile Commerce Press comes in, because our PR submission service has just made your marketing more affordable.

For only 20 days, you can take advantage of the complete PR submission service package for $5.99.

This allows you to receive targeted marketing exposure for your mobile technology news announcement over several channels, so that thousands of people will have the chance to learn more about your message. While the typical price of $9.99 is already low enough to fit into any marketing budget, the current sale of $5.99 offers the chance to take advantage of this full package at a notably lower cost.

Your mobile technology news will be seen by targeted visitors through multiple channels.

This isn’t your standard PR submission service. When you submit your press release to Mobile Commerce Press, you will be able to take advantage of a complete package of opportunities:

• Attention on a Google News approved site – thousands of people visit this website through our daily headlines that are found on Google News.
• Niche news – our readers are interested in mobile, technology, and marketing, so your press release will be viewed by people who are interested in what you have to say.
• 30 day feature – your press release will be featured on the Mobile Commerce Press homepage for a month to make sure that it gains maximum possible exposure.
• Permanent site inclusion – your PR will never be taken down from our archives, so readers will always be able to access it.
• Links – you can include up to 3 links within your article, so that readers can conveniently find their way to your website, landing page, or social media.
• Image – you can add your own image to improve the appeal of your press release, since a visually appealing read will generate more action from visitors.
• SEO – when you submit your PR, editors manually read it and search engine optimize it for the best possible search query results.
• Fast publishing – once you’ve submitted your PR, you can expect to see it on the website within 24 hours.
• Newsletter – your PR will be included in the next Mobile Commerce Press newsletter for viewing by even more targeted readers.
• Social media sharing – a link to your press release will be shared over all MCP social media platforms

The opportunity to try this mobile technology news release service at the reduced price of $5.99 will end on July 11, 2015.

The social network is now bringing together its lucrative advertising with deep linking.

Facebook apps have now opened up a new world of monetization for the social network as they are now combining the highly revenue generating application install ads with deep linking in order to bring in a new specific form of in-app purchase page that will launch itself once the application has finished downloading.

The outcome is expected to be a powerful new direct mobile marketing tool for the sale of products and services.

Direct marketing is already highly popular on the standard web, as it makes it possible for users to view an advertisement for a specific product and click on it to open a new browser tab so that they can learn more and make their purchase. That said, in mobile marketing, if a sale is made through an application, the merchant first needs to encourage consumers to download the app. Then the merchant can only hope that the user will then follow through with the initial intentions and make his or her way through the steps that were outlined in the advertisement. Facebook apps could now change that process.

Facebook apps allow deep linking to manage the entire process, with the goal of boosting conversion rates.

The idea is that Facebook could let deep linking send the user directly to the right place to make the sale. This could make buying much more natural and convenient for the user, to the degree that app install ads and direct marketing could fuse together in the mobile ecosystem. These in-app shopping install ads have the potential to push the social network well beyond the massive $3.32 billion that it earned in the first quarter through ad revenues.

This form of mobile marketing doesn’t just stop at encouraging consumers to download an app. After all, application downloads aren’t all that helpful if consumers don’t do anything with them. Therefore, the ads for the apps are targeted to the people who are most likely to be a relevant market for the products or services being sold within the app. Then, once the app is downloaded, an ad is automatically launched to encourage the consumer to take the next step. This helps to make sure that the social network earns more through Facebook app marketing because it doesn’t just stop at the download, but it also earns commissions on a sale.