Tag: mobile applications

SoLoMo report released by Mind Commerce

| January 3, 2013

solomo mind commerce reportMind Commerce publishes new study concerning SoLoMo in the mobile space

Mind Commerce, a leading mobile research firm, has been releasing numerous studies concerning the mobile space recently. One of the latest studies coming from Mind Commerce is the “Social Local Mobile (SoLoMo) Game-Play Behavior in Free2Play, Virtual Goods & Hybrid Ecosystem” report. The 46-page report documents the emerging trends of the Social, Local, and Mobile (SoLoMo) aspect of the mobile world. According to Mind Commerce, SoLoMo is becoming something that businesses and application developers may need to pay more attention to.

Demand for social games and location-based services on the rise

SoLoMo refers to a wide variety of applications that incorporate gaming with social aspects and location-based services. Social games, such as those found on Facebook, that offer content relating to a player’s physical location are a prime example of this concept. Many consumers have become enthralled by such games, largely because of the fact that these games are free-to-play. Mind Commerce suggests that SoLoMo is beginning to approach a place where it can revitalize the mobile gaming ecosystem.

Small companies may establish a strong competitive edge with SoLoMo

As more developers begin to embrace SoLoMo, they may be establishing a strong competitive edge against larger and more established companies. Larger companies may have a wider reach than independent developers, but they are also more likely to conform to traditional forms of engagement and development. Large development studios tends to produce games that do not have social aspects or those that do not include location-based services. While these companies are expected to begin adapting to meet the demands of consumers, smaller companies may have already established a significant head start.

Game industry expected to put focus on SoLoMo in 2013

The SoLoMo study from Mind Commerce is geared for social media companies, location-based service developers, and the game industry in general. These parties are likely to find some benefit in the information they can attain through the SoLoMo study. Focus on SoLoMo is expected to become much more common throughout the game industry in 2013.

Supercell showing how successful mobile games can be

| December 31, 2012

Mobile games tabletSupercell finds success with tablets

Tablet gaming has been growing in popularity over the past several years. Tablet devices have managed to capture the interest and support of consumers all over the world, many of whom are highly interested in mobile gaming. Game developers are taking notice of this growing interest in mobile gaming, especially on the tablet front, and have been focusing more on developing games for tablet devices specifically. Supercell, a Finnish game developer, has taken the approach of developing games for tablet platforms before any other platform.

Developer generates $1 million in revenue daily

Supercell is a small development company comprised of roughly 70 people. Though the development studio is quite small, it has managed to etch out a great deal of success. Supercell is currently generating approximately $1 million in revenue on a daily basis, which is coming from two games: Hay Day and Clash of Clans, which are both available only for the iOS. This means that the developer has gained a significant amount of momentum since October of this year, when The New York Times reported that it was only making $500,000 daily from the same games.

Supercell overcomes Electronic Arts

Supercell has surpassed Electronic Arts in the realm of revenue generated through the iOS platform each month. This is a major milestone for any development company since Electronic Arts has long been one of the dominating forces in the game industry. Electronic Arts accounts for more than 960 mobile gaming applications that are available through the Apple App Store, all of which have been beaten by the 2 mobile games that come from Supercell.

Supercell may soon become the next super power in gaming

Supercell has established a strong presence in the mobile gaming space. Backed by strong support from tablet gamers, the developer is expected to continue gaining momentum into the future. If the developer can mimic the success of its first two games, it may soon become one of the next major development studios in the game industry.