While safety and privacy concerns are still high among smartphone users, they continue to take unnecessary chances.
Smartphones are being used for a growing number of tasks every day, from placing phone calls and sending and receiving texts, to communicating thorough email, making product purchases, banking, and a broad range of other activities that require a high level of mobile security.
Many of these device users are very conscious of risks, and yet their behaviors increase their chances of data theft.
The amount of sensitive data that is being stored on smartphones is incredible. It not only includes login information for email and social network accounts, but it also involves proof of insurance cards, credit and debit card numbers, identification numbers, and an entire directory of contact information for virtually everyone we know. But at the same time, many of us fail to make the right mobile security choices to ensure that this information stays out of the hands of others.
Mobile security efforts are not nearly as strong among consumers as the steps taken on PCs.
Many consumers are unaware of the fact that their devices could be hacked or become infected with a virus. Moreover, few have taken the steps required to stop this data from being used by someone who has stolen the device.
ABC News recently reported that there are ten foolish behaviors that many people either do or fail to do in the use of their mobile devices. They included the following:
• A lack of password protection for their phone in general and for individual apps and accounts.
• Failing to purge old smartphone data before disposing of the device.
• Making purchases through a smartphone browser instead of through a commerce application.
• Failing to log out of banking and payments apps.
• Connecting automatically to any WiFi connection that is available.
• Leaving the Bluetooth connection open while not in use.
• Storing highly sensitive data on smartphones, such as Social Security numbers, PINs, and bank or credit card account information, which require far more mobile security than the device is capable of providing.
Mobile security attracts attention of FTC
Mobile security is a potential catastrophic problem, according to the U.S. Federal Trade Commission’s (FTC) Bureau of Consumer Protection. The federal government has been pushing for more comprehensive mobile security measures to be put in place throughout the country. Mobile applications and the information they collect from consumers has, thus far, been the primary focus of the government’s mobile security concerns, with the FTC aiming to hold applications developers and companies responsible for the information that they collect.
FTC targeting companies collecting consumer information
The issue of mobile security has become more pronounced since the FTC filed a case against Compete, a search marketing firm. Compete uses technology to collect personal data from consumers using its services, without providing these consumers with information about how this data will be used. In the case, the FTC has prohibited the company from collecting consumer information without the express consent of the consumer. The FTC also closed several cases against companies concerning the use of software that was being used to deliberately spy on consumers.
Google runs afoul of federal government
Google was also targeted by the FTC in late 2012 for circumventing the protocols of Apple’s Safari Internet browser to introduce users to targeted advertisements. The massive technology company was fined a record setting penalty of $22.5 million for breaching mobile security standards. FTC officials are likening the current state of the country’s mobile security practices to the “wild, wild west,” suggesting that many companies operating in the mobile space have little to no concern for mobile security.
Mobile security recommendations coming from the FTC
The FTC is currently developing recommendations concerning mobile security standards titled “Building Trust Through Transparency.” These recommendations are meant to help ensure the protection of consumer information, keeping this data safe from exploitation by marketers and similar groups. The initial recommendations will focus on companies collecting information from mobile consumers. In the future, the FTC will focus more closely on application developers, hoping to further bolster mobile security for consumers.
